Fast-Growing Real Estate Firm Attracts Top Producing Brokers; Appoints More Senior Global Realty Advisors
Realogics Sotheby’s International Realty (RSIR), the Pacific Northwest’s largest affiliate for the fast-growing real estate network, announced today the appointment of Ev Winningham and Kimberleigh King to its panel of Senior Global Realty Advisors, welcoming their top producing team to the firm. Celebrating twenty-three years in a successful real estate partnership, Winningham King is one of the longest running broker teams in the marketplace. The broker duo exemplifies an increasingly popular trend for real estate teams to expand their collective businesses by uniting efforts at RSIR.
“We are elated to be the chosen platform for the next generation of Winningham King,” says Dean Jones, President & CEO of Realogics Sotheby’s International Realty. “Having completed a protracted international transaction with Ev and Kim, we discovered that we share a similar business philosophy and work ethic. We welcome them to our brand. Meanwhile, their long term partnership will demonstrate how broker teams thrive within our organization.”
The referenced transaction was actually the most expensive, non-waterfront sale in King County in recent years and closed at $8.5 million after nine months in escrow (extensions are common with large, international sales). Winningham King also represented their seller as a buyer on a new RSIR listing, which went pending immediately. By working together through a concert of opportunities and schedules, Winningham King and RSIR closed two nearly simultaneous transactions grossing more than $14 million in sales to the delight of two buyers and two sellers.
“We feel it’s our obligation to offer our clients every advantage we can find in this industry,” said Winningham. “That led us to join Realogics Sotheby’s International Realty. In addition to our most recent sales experience, we are drawn to the global exposure, local relationships and matchless marketing offered by our new firm.”
Observers say real estate teams like Winningham King are surprisingly few. That’s likely because most brokerage models are calibrated to host more brokers rather than encourage more production per broker. To the contrary, RSIR’s business model is more similar to that of a venture capitalist whereas the company invests resources into brokers (or their teams) to expand their business and then participate in that growth.
“We don’t believe that our office production is tied solely to the number of brokers on the roster,” says Chris Loeliger, Managing Broker for Eastside Operations. “Our business is increasing our brokers’ business. We add value. That includes offering a shared economic structure so that teams can thrive together within our brand.”
Loeliger says the success of Winningham King is a case study for broker teams and a harbinger of the future. By uniquely serving clients throughout their entire life cycle of real estate, Winningham King provides a single point of accountability regardless of the price point, product type or neighborhood. It helps too that Ev lives on the Eastside while Kimberleigh lives in Seattle making the most of well positioned RSIR branch offices.
Billed as “Life Cycle Experts”, Winningham King defines success by the number of decades they service repeat clients versus the number of transactions they close. King says they have many clients that have bought and sold real estate spanning the generations and ranging from lease properties to starter homes, from family homes to move down properties, and both second homes and investments too. All the while their valued clients refer their kids and friends along the way.
“We value RSIR for the same reason that Ev and I partnered more than two decades ago,” adds King. “We have aligned business interests. RSIR offers us exclusive marketing platforms and a strong presence on both sides of Lake Washington, not to mention both sides of the Pacific. The Seattle/Bellevue metro area has become a global marketplace and Winnignham King needs to evolve with these trends.”
To be sure, RSIR is a leader in productivity. According to Trendgraphix research that compares the top ten largest brokerage brands in Puget Sound by total dollar volume, RSIR has the highest percentage of producing brokers, the highest production per broker and the highest average listing and selling prices by a wide margin. The firm of 120 brokers will have closed $580 million in sales in 2014 and remarkably, 13 percent of these sales were with a RSIR broker on both sides of the transaction.
RSIR was also ranked again amongst the top 100 “Fastest Growing Private Companies” in 2014 for the third year in a row, according to the Puget Sound Business Journal.