Infinity Pool View

The New Pacific Northwest

We represent the region’s most comprehensive portfolio of new home opportunities from sea to sky. Explore today for introductory pricing and preferred selection. View all our listings at RSIR.com

With over 30 years of combined experience and expertise in local and regional markets, RSIR's New Developments team strives to add value to every level of the development process, from Land Acquisition to project completion. We are proud to collaborate with industry-leading developers, prominent architectural firms, and outstanding interior designers to create, market, and sell the most covetable properties in Seattle and across the Pacific Northwest.

JADE is a unique and internationally inspired collection of condominiums nestled within Kirkland’s natural beauty and complete with in-city convenience.
  • JADE Residences
  • KIRKLAND
The Goodwin stands seven stories high in Seattle’s historic Belltown and brings a modern flare to the storied neighborhood. Constructed of concrete and steel with a classic brick façade, the Goodwin perfectly presents the Belltown’s renowned blended aesthetic of old and new.
  • The Goodwin
  • BELLTOWN
Our design approach was to evoke a bygone era of elegance articulated in a modern way. We achieved this through the generous use of warm metals, bold geometry, and luxury textiles.
  • Robin Chell
  • Principal Interior Designer for The Graystone

Our Team

Our team is a tight-knit group of seasoned professionals with a passion for development and decades of expertise across the country in land acquisition, development marketing, project management, interior design, development sales, graphic design, and architecture.

A Comprehensive Approach

Our unique approach means that our clients have access to a full suite of services, all from one cohesive, creative, and highly skilled team.

We work as an extension of the development team, guiding the entire process through acquisition, pre-development consulting, and ultimately to the launch, marketing, and sale of a project.

Land Development

Bring us on board from the beginning and we're there to support you every step of the way. We can work with you to find the land, define your concept and sit mix, conduct research and focus groups, develop brand strategy, identify opportunities to reach potential investors and home buyers, build interest and momentum at every stage of construction, and drive reservations and sales.

Land Opportunities

New Condominium + High-Rise

We have partnered on some of the region's most sophisticated and eye-catching high-rise and multifamily developments, so we know that marketing and selling new condominium homes in bustling urban centers presents a unique set of challenges. Using our unparalleled experience and intimate knowledge of local urban markets, we'll develop a distinctive brand identity, marketing strategy, and suite of creative products that set your condominium project apart in the marketplace.

View our Developments

New Construction Communities

We work alongside award-winning homebuilders to bring to market some of the Pacific Northwest's most beautiful, functional, and luxurious custom homes—homes that are truly built to be lived in, not just built to be sold.

Explore Our Communities

New Development Marketing + Sales

We create unique, customized branding strategies, marketing plans, and promotion opportunities using every tool available, from print ads, lookbooks and brochures to PR, social media, paid digital media, in-person and virtual events, and more.

Marketing Support

Taking a brand-new development to market takes a special set of skills. Our team consists of project managers, creatives, and sales associates so that all of your project’s marketing and sales needs are covered from the get-go—no need to meet with multiple vendors or coordinate communication between different groups. We have the know-how to promote properties throughout every stage of the process and can carry your project from concept to completion—and ensure you see results.

New Development Project Management

Project Managers

Our project managers keep the New Developments group running like a well-oiled machine by creating and tracking project budgets and schedules, identifying new opportunities in both marketing and sales, strategically delegating tasks, and more—they ensure your vision becomes reality while maximizing your return on investment.

RSIR Creative materials

Creative

Our creative team dreams up brilliant campaigns that get attention in the marketplace. Responsible for the compelling artwork, design, and copy that make up every piece of marketing, they’re not just dreamers, but out-of-the-box thinkers who are able to execute successful campaigns that get real results.

Rsir Sales team

Exclusive Sales Team

Our sales teams are assembled solely for your project and entirely dedicated to it. They learn the ins and outs of the property and work alongside our creatives and project managers as they generate and follow up on leads, coordinate tours, and work one-on-one with home buyers to meet their needs, all while staying on the pulse of local and regional market trends.

Market Tracker

Experts at Realogics Sotheby’s International Realty provide comprehensive analysis on market trends and inventory while forecasting predictions of where we are headed. Sign up for monthly updates from RSIR’s automated market tracker with reports by neighborhoods and/or zip codes.

Building a Brand

Development marketing starts with a brand. Our team digs deep into the DNA of each project to establish its unique attributes and understand the market we are speaking to. We establish your project’s brand identity, voice, and point of view, differentiate your development in the marketplace, and ensure every piece of high-quality marketing reaches the right audience and drives results.

  • Seattle Spire
  • Jade Residences
  • Infinity Residences
  • Graystone
  • The Goodwin
  • Encore
  • Altaire Bellevue

Brand Identity & Collateral

Our in-house creative and design team provides the skills and innovative approach needed to make you stand out from the crowd. We tailor logos and other identifying assets to your exclusive vision, as well as create digital and print marketing collateral that convey a consistent brand identity in the marketplace.

  • B Bar Brand
  • Custom Jade Residences Branding
  • Jade custom Branding
  • Infinity Custom Branding
  • Spire Property Branding
  • Spire Property Branding
  • Spire Property Branding

Web Design

Keeping your project’s brand and vision in mind, our web design team will produce a beautiful, informative, and user-friendly website that shares your development’s distinct point of view while generating leads and consistently creating opportunities to connect with consumers.

  • Koda Web Design
  • Infinity Website Imagery
  • Jade Residences

Custom Development Branding

Experts in new construction, our team of highly skilled branding pros can create a customized brand for your development that stands out in the marketplace and resonates with the consumers you want to reach—all before you even break ground.

  • Jade Custom Property Branding
  • Jade Custom Property Branding
  • Jade Property Branding
  • Jade Property Branding
  • Spire Property Branding
  • Spire Property Branding
  • Spire Property Branding
  • Spire Property Branding
  • Spire Property Branding
  • Spire Property Branding
  • Koda Custom Property Branding
  • Koda Custom Property Branding

Sales Experience Center

Our team creates a customized sales center for each project, which is reflective of its individual brand identity and designed specifically to serve each development's distinctive target demographics. We strive to make every sales gallery a place where buyers can feel truly at home and come away with a genuine sense of the development's unique personality and one-of-kind offerings.

  • Jade Residences Sales Gallery
  • Spire Sales Center
  • Spire Sales Center Bedroom
  • Jade Residences Sales Gallery
  • Jade Residences Sales Gallery
  • Jade Residences Sales Gallery
  • Spire Sales Gallery
  • Jade Residences Sales Gallery

Digital Marketing

From paid media opportunities to direct-to-consumer e-newsletters and more, our high-quality digital marketing campaigns meet investors and home buyers where they are to share your project’s message, grow brand awareness, and promote sales opportunities.

  • IPhone Jade Digital Marketing
  • IPhone Jade Brokers Digital Marketing
  • IPhone Jade social media
  • IPhone Jade social media
  • Jade Digital Marketing
  • Graystone Digital Marketing
  • Graystone Digital Marketing
  • Graystone Digital Marketing
  • Graystone Digital Marketing
  • Graystone Digital Marketing
  • Infinity Digital Marketing
  • Infinity Digital Marketing
  • Infinity Digital Marketing
  • Infinity Digital Marketing

The Developments Brought to Life

Our clients are the beating heart of our business. From sleek high-rises in Seattle's lively urban core to boutique buildings on the city's growing Eastside to spacious suburban homes around the Sound, our exceptional clientele are re-imagining what the homes of the future will look like. They give us the opportunity to bring their remarkable visions to life in some of the most stunning locations around Seattle and across the Pacific Northwest.

Current Projects