Browsing Tag

Gordon Tang

Asia Desk, Beijing, China Market, PR, Realogics Sotheby's International Realty

Realogics Sotheby’s International Realty and adSage Launch WeChat App Targeting Chinese Consumer Base Locally; Create Real Estate Portal in China

Exclusive Real Estate Portal Could Reach More Than 600 Million Subscribers in China

Executives of Realogics Sotheby’s International Realty (RSIR) and adSage have developed an exclusive real estate portal for WeChat – a popular mobile device communication app that has attracted more than 600 million subscribers, mostly in China, since its inception in 2012. Now a global sensation, the multimedia platform allows communications to penetrate the firewall in China and can share messages virally between followers.

Read a Mandarin Translation of This Post >>

Continue Reading